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Internet

Do you think that the on-line market will start to force more physical store locations to shut down in the future? Is the convenience and ease of buying and selling on-line going to make it too hard for the small stores to capture enough market attention?

Yes unless the Federal Government stops this from occurring.

How can a company get more out of e-commerce?

Improve the relationship between their products and the story.

What is your opinion of unwanted marketing such as pop-ups while surfing the internet, DVD ads that you cannot fast forward through or advertisements before a movie in the theater?

I do not like it and we all have to figure out how to avoid them.

What skills do I need to attain in order to build fully functional storefronts on the web?

The skill of learning and doing things yourself. To just get this page to this point has taken me many of thousands of hours. This does not include one word of my writing. This then becomes a barrier for competitors that will not take the time or have the money to do it. (Market Power) Read my book on Market Power.

Is it true that people are making millions using marketing and the internet?

I think so. I have not made anything as of this moment. It is probably like my Irish ancestors believing that the streets are paved with gold. Few made anything.

How do companies similar to overstock.com make significant profits even though the prices are reduced significantly from the regular retail prices?

Because their are many times when products cost pennies on the dollar or less.
 
What exactly does Internet Marketing mean?

In general I would say doing something to improve selling on the internet. Remember if cost of marketing is greater than returns you will be out of business.

Do you think that the on-line market will start to force more physical store locations to shut down in the future? Is the convenience and ease of buying and selling on-line going to make it too hard for the small stores to capture enough market attention?

If you read the quote from "Romance of Three Kingdoms" on this web site you will find the answer.

How do you think on-line marketing differs from traditional marketing?

At this time very much so. The biggest thing is that customers can see the comments of unsatisfied and satisfied customer. See my Nero 7 Ultra and many others on "Marketing Case Stories."

Since the internet came about, people can send E-mails, IMs, research, shop, register for classes, take classes, work, news, etc. How else will the internet be used for the future?

If it is not destroyed by governments, religious reactions, terrorism, or the disenfranchised it will grow. I do not think the Internet will last.

How has the internet changed the way a marketing firm handles clients?

Very few firms have and will make a successful transition to the Internet. This has probably happened throughout history when such changes occur.
 

And how will that change effect the future jobs in marketing?

I do not know. If I were to guess it will ruin current marketing practice and thought. I never thought it was helpful anyway. Read this web site to learn.

How will marketing benefit from the change to online shopping and use of credit cards (as opposed to cash)?

This makes it easy to purchase and buy.

How do you think on-line marketing differs from traditional marketing?

Yes for now.

What is a bigger market store or internet?

The market is the same. A better way to think of this would be using market share. Stores like Costco are doing very well.

Is e-commerce really all its cracked up to be? I mean in order to buy things online you usually have to give out your credit card number, name, address etc. Doesnt this just set a consumer up for possible identity fraud? How can a consumer be sure that the site they are using is trust worthy and secure for sure? I am not convinced that any website is 100% secure, there is always a hacker out there looking for the next person, computer, and software program to victimize.

Yes you have to be careful. Watch your accounts and stop anytime something happens. I have lost more than 8,000 dollars on credit card fraud myself. The banks paid it for me. There may come a day when they will not.
 
How has the boom in technology and the Internet affected companies' marketing plans, if at all? Are there any companies that you know of in which they had a hard time making an adjustment in their advertising tactics?

Almost all of them.